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A look inside: The Fresh Market "reinvents" itself


Business Journal
26 Oct 2016

Greensboro celebrated one of its own Wednesday morning. Bands played, politicians shook hands and a grand-opening ribbon was sliced.

All this for the The Fresh Market which, if truth be told, has been around since 1982.

But the grocery chain has reinvented itself, officials with the company promised, and the end result will make for a better store and a much-improved shopping experience.

'We listened to our customers,' said Rick Anicetti, president and CEO of The Fresh Market. 'They told...

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